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IELTS Writing Task 2

You should spend about 40 minutes on this task.

Some people say that advertising encourages us to buy things that we really do not need. Others say that advertisements tell us about new products that may improve our lives. Which viewpoint do you agree with? Give reasons for your answer and include any relevant examples from your own knowledge or experience.

Write at least 250 words.

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🤩 Sample answers

Model Essay #1:

Some people say that advertising encourages us to buy things that we really do not need. Others say that advertisements tell us about new products that may improve our lives. Which viewpoint do you agree with?

In today's world, advertisements have become an integral part of our daily lives. Some individuals argue that advertising persuades us to purchase unnecessary items, while others believe that it informs us about beneficial new products. I personally agree with the viewpoint that advertising often prompts us to buy things we don't really need.

To begin with, advertisements are designed to create a desire for products, often by presenting them in an appealing and enticing manner. For instance, when we see a commercial for a new smartphone with advanced features, we may feel compelled to upgrade our current device, even though it still functions perfectly well. This demonstrates how advertising can influence our purchasing decisions, leading us to buy items that we could easily do without.

Moreover, advertisements often promote products that promise to fulfill our desires and solve our problems. However, in reality, many of these products are unnecessary and may even be detrimental to our well-being. For example, the marketing of fad diets and weight loss supplements may lead individuals to spend money on products that offer little to no real benefits and can even be harmful to their health.

In conclusion, while it is true that advertisements can inform us about new products that may enhance our lives, the overall impact of advertising is often to encourage unnecessary consumption. Therefore, I believe that advertising indeed encourages us to buy things that we really do not need, leading to wasteful spending and clutter in our lives.

Model Essay #2:

Some people say that advertising encourages us to buy things that we really do not need. Others say that advertisements tell us about new products that may improve our lives. Which viewpoint do you agree with?

In today's society, advertising plays a significant role in shaping consumer behavior. There are differing opinions on whether advertising influences us to purchase unnecessary items or if it informs us about beneficial new products. Personally, I am of the opinion that advertisements primarily serve the purpose of introducing us to new products that can improve our lives.

Firstly, advertisements act as a source of information about innovative products that have the potential to enhance our daily lives. For example, when new technological gadgets are advertised, consumers become aware of the latest advancements and features that can make their tasks more efficient and convenient. This aspect of advertising helps individuals stay informed about the latest developments and improvements in various industries.

Furthermore, advertising often educates consumers about products and services that can address their specific needs and concerns. For instance, pharmaceutical advertisements provide vital information about new medications and treatments that can improve health conditions and overall well-being. This demonstrates how advertisements can serve as a valuable source of knowledge about products that have the potential to positively impact our lives.

In conclusion, while some argue that advertising encourages unnecessary consumption, I believe that its primary role is to inform and educate consumers about new products that have the potential to enhance their lives. By providing valuable information and creating awareness about innovative and beneficial products, advertisements can contribute to making informed and meaningful purchasing decisions.

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